Prepare your product for launch and discovery
Work through 12 practical checks covering your product story, search foundations, launch listing and measurement. Export a Markdown checklist with your progress and notes.
A self-assessment, not an automated audit or a search ranking score.
Progress resets when you leave or refresh. Download your checklist to keep a copy.
- 12 tasks across product, search and distribution
- Progress based only on the tasks you mark complete
- Export a portable checklist with owner, review date and notes
Free, no signup. Tool inputs stay in this page session; copy or download your work before leaving.
How to use the product launch checklist
Start with the product journey
Enter the product name and work through the message, demo, pricing and signup checks. Use a fresh browser session and a mobile device where possible.
Verify the search and distribution basics
Inspect the public page, crawl rules, canonical, sitemap and listing. Create campaign links and record what you will measure before the launch begins.
Export an actionable handoff
Add an owner, review date and unresolved questions in the notes. Download the checklist before leaving this page, because progress is not persisted.
Completion is a planning measure
The progress bar simply counts checked tasks. It does not inspect your site, score its SEO or predict whether people will buy. For a task you cannot verify, leave the box unchecked and write down the evidence you still need. This makes the exported checklist a useful handoff rather than an optimistic launch score.
Plan for the week after launch
Choose who will answer questions, fix broken links and review signup friction after the initial announcement. Record a baseline before posting and a review date afterward. A directory listing is one distribution surface; durable discovery also needs clear product information, useful supporting pages and an experience that delivers on the launch promise.
Questions about this tool
- Does checking a box verify my site?
- No. This is a planning worksheet. Run the relevant checks yourself and only mark a task complete when you have confirmed it.
- Is my progress saved?
- Progress stays in the current page session and resets on refresh or navigation. Copy or download the Markdown checklist to keep it.
- Does finishing the checklist guarantee a successful launch?
- No. It helps organize preparation, but traffic, conversions, indexing and AI recommendations depend on factors beyond this checklist.
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